The word of the year 2023 is here! Every year, different organizations pick a word that stood out or became very important in the past 12 months. This year, many people are talking about the word “enshittification.” It’s a big word that describes how things in society or businesses can go from good to bad. The word of the year 2023 helps us understand what happened in the world, what people care about, and what trends are shaping our future.
So, what exactly is “enshittification”? The term was chosen because it describes the experience many people feel when something that was once useful or good slowly becomes worse over time. It’s used to talk about things like bad customer service, poor product quality, or when something online becomes flooded with ads and bad experiences. This word became popular as people shared their frustration with businesses and online platforms.
What Makes the word of the year 2023 So Important?
The word of the year 2023 is not just a random choice. It reflects what’s happening in the world right now. When people start using certain words a lot, it shows what’s on their minds. The chosen word helps us understand the big changes, worries, or things that we care about as a society. For example, words like “COVID” in 2020 or “climate strike” in 2019 were picked because they were huge topics. This year, the word chosen tells us about problems that are affecting people in their everyday lives.
The word of the year 2023 shows what people are feeling and what they are struggling with. It’s more than just a word. It’s a signal of how things are changing in business, technology, and society. When you look at the word chosen each year, it can help explain what people are thinking and what is important to them.
How “Enshittification” Became the word of the year 2023
The word “enshittification” was picked as word of the year 2023 because it captured something many people have been talking about in 2023: frustration with companies, services, and online platforms. This word became popular because people started to notice how things they once enjoyed were getting worse. For example, many websites or apps that used to be fun or helpful have turned into frustrating experiences full of ads and poor service.
The word’s rise in 2023 shows a growing trend where people feel that businesses and services are focusing more on making money than on giving good experiences. “Enshittification” describes this feeling perfectly: things that were once great become disappointing over time. It’s no wonder it became the word of the year 2023, as it really represents what people have been feeling this year.
Why “Enshittification” Resonates with So Many People in 2023
“Enshittification” connects with so many people in 2023 because it describes a common experience. We’ve all seen how great apps, websites, or even customer service can start off amazing, only to get worse as time goes on. This happens when companies or platforms begin to focus on profit instead of providing a good user experience. Many people feel upset and frustrated when this happens, which is why this word resonates so deeply.
In 2023, this feeling of disappointment reached a peak. As people spent more time online and used more services, the problems became more visible. Whether it’s too many ads, bad customer service, or outdated apps, “enshittification” perfectly describes how things can go downhill. It’s a word that people can easily relate to in their everyday life.
Other Words That Almost Became word of the year 2023
The word of the year 2023 could have been different! Every year, several words compete for the title, and some almost make it. For example, words like “AI,” “debanking,” or “greedflation” were also trending in 2023. These words were tied to big issues like artificial intelligence, banking problems, and growing financial inequality. However, “enshittification” stood out because it captured a wider frustration with businesses and services that most people could relate to.
How “Enshittification” Reflects Bigger Trends in 2023
The rise of “enshittification” as the word of the year 2023 reflects bigger trends that were happening throughout the year. For one, it shows how people are increasingly dissatisfied with the growing commercialization of online platforms. Many services that were once user-friendly have now become filled with ads and bad experiences. It’s also connected to the trend of people demanding better customer service and more ethical business practices.
Conclusion
In conclusion, the word of the year 2023 shines a light on the frustrations many people have been feeling this year. “Enshittification” sums up the experience of watching things go from good to bad, especially in terms of business and customer service. This word became popular because it clearly captures the dissatisfaction with the modern world and how things are often made worse by those in charge.
FAQs
Q: What is the word of the year 2023?
A: The word of the year 2023 is “enshittification,” which describes how things can go from being good to bad, especially when businesses or services focus too much on making money and not on user experience.
Q: Why was “enshittification” chosen as the word of the year 2023?
A: It was chosen because it perfectly captured the frustration many people felt with companies and services that started off great but became worse over time.
Q: What does “enshittification” mean?
A: It refers to the process of something becoming worse, especially when businesses or platforms stop caring about quality and focus only on profits.
Q: Are there other words that were considered for word of the year 2023?
A: Yes, words like “AI,” “debanking,” and “greedflation” were also considered but didn’t have the same wide impact as “enshittification.”
